August 14-16! Rockville, MD! I’ll be doing some updated for 2015 Marketing for Small Business seminars at Intervention. Shatner Cat says you need to register now!
My seminars are included for free with general admission. Following that I will be available to answer your questions and help you get to the next level. All Real Talk. No BS. No false hope. You’ll leave with actionable items that you can actually use to get your work seen no matter if it’s art, music, a blog, or a hamburger shop.
Tentative seminar titles are:
Oni Hartstein’s Real Talk Marketing 1: Setting up Your Business Online – This will cover the basic points that you need to hit and how you need to hit them in order to have an in-person and digital presence that works and grows.
Oni Hartstein’s Real Talk Marketing 2: Generating and Dealing with the Press (Magazines//TV/Radio) – The Press won’t come to you. Here is how to start getting coverage and how to work with the Press so you don’t tick them off. I will also cover how to speak on camera and how to handle / diffuse PR disasters and negative Press.
Oni Hartstein’s Real Talk Marketing 3: Working your ecosystem – Once you are set up online you’ll have to put some work into it each week in order to grow. If you don’t know how to market your work or have plateaued, this is going to be a game-changer for you.
Every year we expand into more areas of creative awesome, thanks to your registrations and donations funding our event! This year we have some instruction for those of you who are interested in making your own a web series:
5PM Sat. Aug. 23 in the Workshop Room: Shotgun Mythos teaches you The ABC’s of Creating a Web Series
The creator of Shotgun Mythos presents a workshop on the ins and outs of creating a Web Series. We’ll open with the first couple of episodes of Shotgun Mythos so you can see a finished product, then move right into the workshop presentation. After the workshop, you’re invited to stay for a special screening of the movie of the second season of Shotgun Mythos (Movie rating: R).
Check out this and more in our Programming Descriptions and the Schedule.
One of the Can’t Miss presentations happening this year at Intervention will be David Pescovitz’s talk Saturday at 1PM in the Large Panel Room. We are so pleased that David was able to come to Intervention this year.
David Pescovitz is co-editor of the popular weblog BoingBoing.net and also editor-at-large for MAKE:, the DIY technology magazine. Pescovitz co-wrote the book Reality Check (HardWired, 1996), based on his long-running futurist column in Wired magazine where he remains a correspondent. David has a way of making you look at art and tech in ways that you never thought possible and inspiring people to do cool things!
You can get a taste of what some of his past talks have been like through this video taken at Lift Conference. Just Say Know: A Cyberdelic History of the Future:
Be sure to check out his Intervention talk on Saturday August 23 at 1PM in the Large Panel Room: Science, Art, and Magic: The World is a Wunderkammer
He also has an AMA (Ask Me Anything) at 3PM on the same day in the same room.
This is one of many amazing things happening at Intervention this year! Can’t wait to see you there!
We’re happy to put online one of our panels from Intervention 2013: “Revenue Streams, How to Make Ten Tenths of a Living”. This panel was comprised of our guests Mark Frauenfelder, Paul Sabourin, Nicole Dieker, and Steven Archer.
Note: We try to make as much of our content available online after each event as possible, but with limited resources we don’t always have the ability to adequately capture our panels and workshops. If you want to contribute to our efforts please consider donating to the event, or adding an Enabler level to your registration.
OK, you have until just 1 week from this Thursday to get your room
and register for Intervention 5.
Programming should be posted this week. Many people who rock art, marketing, and tech will be sharing their knowledge. We are going to make this year the best one yet!
To give you a preview, here is a draft of one of my talks:
Oni’s Secrets to Real Marketing for Real People:
Oni Hartstein has been making art since 2003 and blogging since 2006. Her blog has over 6000 unique readers per day and is well-known for it’s excellent coverage of haunted attractions. From this platform she designed, built, and manages both InterventionCon and (Re)Generation Who from the ground up. She’s been featured on Wired, The Washington Post, CNN, and a ton of other places. During the day she manages over 3 million dollars in marketing campaigns – a job she got because of the first part of this paragraph.
This is an informal discussion where she talks about everything she did to get to where she is and how you can use the same techniques on your own business. There will be no buzzwords or scenarios that you have to be a lucky fairy princess to achieve. Real Talk. Nothing is held back. Attendees OF THIS PANEL ONLY can book a 10 minute Q&A to get feedback and pointers about your specific small business needs at any time by signing up at con ops. Spaces are limited. Yes it’s free because you already paid to get into the con. Thank you for that. You rock. You are why we can offer this.